When Coca Cola introduced it's new drink Surge, they had a promotion where they gave away 26 Restored Checker Taxi Cab. This news feed was part of the strategy to get featured on news programs. This was from November 26 1998
Experience the New York flying cab!!
We all have to say thanks to the creative minds behind of the Fifth Element Movie for such remarkable timeless film, from set design and sound design the taxi chase scene is one of my favorites, here is an excerpt found in you tube.